Reports and insights
Featured research
Annual publication
Innovations Guide, 2026
Common App2026Common App’s annual Innovations Guide showcases its initiatives and partnerships aimed at closing the gap between students from below-median and above-median income ZIP codes using the platform. This year’s report highlights the progress of Common App Direct Admissions, affordability programs, state partnerships, and more.
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Application trend
End-of-season report, 2025–2026: First-year application trends
Data Analytics and ResearchAugust 20, 2026Common App’s annual end-of-season report provides a comprehensive analysis of applicant and application data for the 2025-26 admissions cycle. It breaks down applicants by demographic, community income, institution type, and more.
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Annual publication
Common App Next Chapter: 2026 impact report
Common App2026Common App’s latest Next Chapter impact report shows the organization’s progress towards its moonshot goal of closing the gap of students from low- and middle-income communities on its platform relative to their peers from high-income communities.
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